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Targeting the Right Mix Based on Behavioral Patterns

Using rules-based programming, DeepTarget OLB aligns products and services with customers with the highest propensity to buy. Cross sell and up-sell products and services while building relationships based on relevance. DeepTarget OLB looks at how individuals use your current products to select offers that encourage new purchases. DeepTarget OLB is dynamic - market your products 24/7/365 - anytime someone visits your site!

Targeting Keeps it Personal

There is power in a name. Personalized offers translate into higher click rates. DeepTarget OLB can personalize any offer with a first name and any desired variable such as an interest rate, pre-qualification or pre-approval.

Click-to-Close technology lets you target a marketing campaign using your online banking platform and track individual clicks and response to those clicks.

Individuals proceed with the next step… buying the product. A pre-populated form based on previously mined data, verifies identity and lets the individual provide required information Along with the offer code, date and time, the information is sent to the appropriate department for prompt follow up. You are able to close deals quickly, efficiently and around the clock- 24/7/365!

User Friendly Banner Management
DeepTarget™ OLB features a user-friendly Offer Manager to let you change and control banner offers straight from your desktop. DeepTarget's Offer Management Tool lets you:

  • Utilize the DeepTarget SmartPrint Gallery image and/or add your own images to the gallery
  • Change messaging on any banner, any time
  • Add first names to any banner for deeper personalization
  • Designate banner delivery start and stop dates/times

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